ABOUT THE DESIGNER
The label Annu’s Creation was founded by Annu Patel in 2011 while she was in the second year of her fashion studies. A few attempts at studying physiotherapy made her realize that her true calling lied elsewhere.
It all started with stitching most basic of her designs and selling them door to door in a really small town of Gujarat with very few expectations. Little did she know that she would be rewarded with a phenomenal journey and she would make it to the top of her game. Annu is a petite human who harbours a great soul.
This pocket-sized powerhouse fills up the room with her warmth and innocence. Her passion for creating ensembles that voice the elegance of traditional wear and her unique sense of fashion drove the brand to new heights.
She had been awarded for ‘The Most Innovative Collection’ in the first year of her graduation itself at INIFD, Vadodara but she considers the smiles of satisfaction of her customers as a greater award. Today she has become a stalwart and one of the most celebrated fashion designers in Gujarat when it comes to bridal fashion and for her, the sky seems like the only limit.